Thought Leadership
Industry Expertise for a Rapidly Changing World
Welcome to Trinet's Thought Leadership Resources page, where you can download Trinet's free white papers, articles and presentations on web marketing tips and trends.
Mar 28th, 2019
5 Tips for Digital FundraisingFrustrated with digital campaigns that fail to deliver? Do you find that your digital fundraising efforts are losing the punch they used to have? Or perhaps they have never achieved what you would have hoped? In this presentation, learn 5 new tips for effective digital fundraising from Trinet, an award-winning leader in effective fundraising digital strategy. Download now to learn more! |
Aug 15th, 2018
What is the GDPR and Why Does It Matter to You?A new European Privacy law called the General Data Protection Regulation or GDPR took effect in May 2018. The GDPR law is intended to allow EU citizens greater control over their personal data and to provide legal protection for their personal information, whether the data is stored or processed in Europe or not. Personal data is marketing gold in today's digital world. Facebook, Google, and most websites collect consumers' personal data in order to target the audience they are trying to reach. Every time you visit a website, your activities are digitally recorded, with some websites recording more info than others... |
May 10th, 2018
Why Influencer Marketing is Taking Over Brand StrategiesMore than ever, consumers want to research, watch demonstration videos, read reviews, and experience the opinions of others before purchasing a product. How do marketers adjust to these buying trends? The key: influencer marketing. Download to read more! |
Apr 10th, 2018
Is it Time to Redesign Your Website?With the abundance of information available on the web these days, there is much more competition among websites fighting for attention. If you haven't made any changes to your website in a while, you might want to consider updating soon!
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Mar 7th, 2018
5 Tips for Effective Digital FundraisingIf the foundation of your ministry is built on fundraising and attracting new donors, it is imperative that you have a digital strategy that produces results and a strong ROI on your time and investment. In this presentation, learn 5 new tips for effective digital fundraising from Trinet, an award-winning leader in effective fundraising digital strategy. Download now to learn more! |
Mar 7th, 2018
5 New Ways to Use Social Media to Grow Your Ministry's DonorsWith so many social media options available, it can be overwhelming to figure out which one is the best platform for your ministry to share its message, let alone which is the most effective for growing your donor base. Strategies that have worked in the past may not necessarily work now. Trinet has taken the guesswork out of what social media strategies are most effective in 2018 to attract and retain new donors... (Download to find out more) |
Feb 26th, 2018
Online Marketing Hacks that Guarantee to DeliverTo succeed with marketing in highly competitive markets, businesses must adapt quickly, accentuate differentiation, and deliver value added services. When competing in extremely crowded spaces, the winner is usually the one that... (Download to Read More) |
Jan 25th, 2018
6 Essential Digital Marketing Trends For 20182018 is here, and now is the time to take a plan out your digital marketing strategy for the year. The online world continues to change rapidly, and strategies that worked last year won’t necessarily again work this year. Trinet recommends... (Download to Read More) |
Sep 15th, 2017
Digital Asset EffectivenessA comprehensive digital audit examines an organization’s digital presence and measures performance across the entire spectrum. Generally, under a digital audit, your digital assets are examined both individually and together as part of the larger online ecosystem to identify best practices gaps, determine what can be added, updated, corrected and/ or manipulated to deliver maximum performance efficiency. Its purpose is to provide clear recommendations for optimizations and establishing a baseline to develop successful long-term strategies for effective asset allocation. |
Mar 15th, 2017
5 Ways to Master Video Content MarketingIf you’re a marketer, and are considering your digital marketing options, you’ve most likely heard of content marketing. Content marketing is often generalized as articles, blog posts and other text based mediums. However, content marketing extends to visuals such as images, infographics, sound recordings, and their unlimited combinations, including video ... (Download to Read More) |